Ed Hardy into your underwear

His tattoo designs are famous between the starts; Madonna, Shakira, Heidi Klum, David Beckham, Paris Hilton and many others celebrities are fans of Ed Hardy, the US streetwear label designed by Christian Audigier. Now, Ed Hardy is launching Ed Hardy Intimates, its brand new range of lingerie, in the UK on October 26. The brand has used the distinctive tattoo designs on g-strings, thongs, briefs, boy shorts, camisoles, pyjamas and chemise sets which feature skulls, hearts, roses, tigers and geisha girls. Ed Hardy Intimates launched in the US in May of this year, and will be available in selected boutiques in the UK and online from November. Prices start from £20 for a thong and £60 for a pyjama set.

Madonna is one of the fans of the american brand